SEO

Create a Google Ads manager account

A manager account is a Google Ads account that lets you easily view and manage multiple Google Ads accounts (including other manager accounts) from a single location. This article explains how to create manager accounts. You may want to begin by first reading About manager accounts. Create a manager account from the manager account homepage […]

UTM Tagging

Google Campaign URL Builder Tool   utm_source parameter is mandatory Generally use the domain (.com, .co.uk, .net at the end) as a source name, if possible. For example: facebook.com, twitter.com, linkedin.com, etc The utm_source, utm_medium, and utm_campaign parameters are strongly recommended to use but technically only the utm_source parameter is required. Yes, you should use […]

SEO Implementation Process

1. Collect Logins and Account Access Google Analytics Google Tag Manager Google Search Console Hosting/FTP Domain WordPress/CMS 2. SEO Audit Create a copy of the SEO Audit template and save to the client folder in the Drive Update each item of the audit, along with the date After your initial audit, continue to track anything […]

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